MILN
MILN 2-star rating from Upturn Advisory

Global X Millennials Consumer ETF (MILN)

Global X Millennials Consumer ETF (MILN) 2-star rating from Upturn Advisory
$48.38
Last Close (24-hour delay)
Profit since last BUY0.79%
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Upturn Advisory Summary

01/09/2026: MILN (2-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

Upturn 2 star rating for performance

Below Average Performance

These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.

Analysis of Past Performance

Type ETF
Historic Profit 32.85%
Avg. Invested days 52
Today’s Advisory Consider higher Upturn Star rating
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 4.0
ETF Returns Performance Upturn Returns Performance icon 5.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 01/09/2026
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Key Highlights

Volume (30-day avg) -
Beta 1.28
52 Weeks Range 34.95 - 49.75
Updated Date 06/29/2025
52 Weeks Range 34.95 - 49.75
Updated Date 06/29/2025
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Global X Millennials Consumer ETF

Global X Millennials Consumer ETF(MILN) company logo displayed in Upturn AI summary

ETF Overview

overview logo Overview

The Global X Millennials Consumer ETF (SOCL) seeks to invest in companies that are poised to benefit from the increasing consumption and spending power of the Millennial generation. It focuses on companies across various sectors, including e-commerce, entertainment, health and wellness, and technology, that cater to or are influenced by Millennial preferences and behaviors.

Reputation and Reliability logo Reputation and Reliability

Global X ETFs is a well-established ETF sponsor known for its thematic and niche investment products. They have a growing track record of managing a diverse range of ETFs.

Leadership icon representing strong management expertise and executive team Management Expertise

Global X ETFs employs a team of experienced investment professionals with expertise in thematic investing and ETF management.

Investment Objective

Icon representing investment goals and financial objectives Goal

To provide investors with exposure to companies that are expected to benefit from the spending habits and preferences of the Millennial generation.

Investment Approach and Strategy

Strategy: The ETF aims to track the Indxx Millennials Thematic Index, which selects companies that exhibit significant exposure to Millennial consumer trends.

Composition The ETF primarily holds equities of companies across various industries, including consumer discretionary, technology, and healthcare, with a focus on those aligning with Millennial consumption patterns.

Market Position

Market Share: Specific market share data for niche thematic ETFs like SOCL is typically not as readily available or as significant as for broad-market ETFs. Its market share is limited to its specific thematic focus.

Total Net Assets (AUM): 399348900

Competitors

Key Competitors logo Key Competitors

  • Vanguard Consumer Discretionary ETF (VCR)
  • Invesco Consumer Discretionary Sector ETF (RCD)
  • SPDR S&P Retail ETF (XRT)

Competitive Landscape

The competitive landscape for thematic ETFs is growing, with many providers offering similar niche strategies. SOCL's advantage lies in its specific focus on the Millennial demographic, which is a distinct consumer group. However, it faces competition from broader consumer discretionary ETFs and other thematic ETFs that might capture overlapping trends. Its main disadvantage is its niche focus, which can lead to higher volatility compared to diversified ETFs.

Financial Performance

Historical Performance: [object Object]

Benchmark Comparison: [object Object]

Expense Ratio: 0.5

Liquidity

Average Trading Volume

The ETF exhibits moderate average daily trading volume, ensuring reasonable liquidity for most investors.

Bid-Ask Spread

The bid-ask spread for the ETF is typically tight, indicating efficient trading and low transaction costs for investors.

Market Dynamics

Market Environment Factors

Factors such as changes in consumer spending patterns, technological advancements influencing Millennial preferences, and shifts in the broader economic environment can significantly impact the ETF's performance.

Growth Trajectory

The ETF's growth trajectory is tied to the increasing economic influence of the Millennial generation and their adoption of new consumer trends. Any shifts in Millennial spending habits or the emergence of new influential demographics could alter its strategy and holdings.

Moat and Competitive Advantages

Competitive Edge

The ETF's competitive edge lies in its specific thematic focus on the Millennial demographic, a significant and evolving consumer segment. By targeting companies poised to benefit from this generation's unique preferences and spending power, it offers a specialized investment opportunity. This niche focus allows for potential alpha generation if the chosen themes outperform broader market trends within consumer sectors.

Risk Analysis

Volatility

The ETF has experienced moderate historical volatility, characteristic of thematic and sector-specific ETFs. Its performance can fluctuate based on the success of its underlying thematic components.

Market Risk

Market risk for SOCL is associated with the performance of the technology, consumer discretionary, and healthcare sectors, as well as the specific companies within the Indxx Millennials Thematic Index. Economic downturns, changes in consumer sentiment, and regulatory shifts can impact these sectors.

Investor Profile

Ideal Investor Profile

The ideal investor for this ETF is one who believes in the long-term spending power and evolving preferences of the Millennial generation and seeks targeted exposure to companies benefiting from these trends.

Market Risk

This ETF is best suited for long-term investors who are looking for thematic diversification and are comfortable with the potential volatility associated with niche investment strategies.

Summary

The Global X Millennials Consumer ETF (SOCL) offers targeted exposure to companies poised to benefit from Millennial consumer spending. Its thematic approach, tracking the Indxx Millennials Thematic Index, focuses on sectors like e-commerce and technology. While it provides a unique investment angle, investors should be aware of its moderate expense ratio and the inherent volatility of niche thematic ETFs. Its suitability lies with long-term investors seeking demographic-driven growth opportunities.

Similar ETFs

Sources and Disclaimers

Data Sources:

  • Global X ETFs Official Website
  • Financial Data Aggregators (e.g., Morningstar, Yahoo Finance)

Disclaimers:

This analysis is based on publicly available data and is for informational purposes only. It does not constitute financial advice. Investment decisions should be made in consultation with a qualified financial advisor. Past performance is not indicative of future results.

Information icon for Upturn AI Summarization accuracy disclaimer AI Summarization is directionally correct and might not be accurate.

Information icon for Upturn AI Summarization data freshness disclaimer Summarized information shown could be a few years old and not current.

Information icon warning about Upturn AI Fundamental Rating based on potentially old data Fundamental Rating based on AI could be based on old data.

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About Global X Millennials Consumer ETF

Exchange NASDAQ
Headquaters -
IPO Launch date -
CEO -
Sector -
Industry -
Full time employees -
Website
Full time employees -
Website

The fund invests more than 80% of its total assets in the securities of the underlying index. The underlying index is designed to measure the performance of U.S. listed companies that provide exposure to the millennial generation consumption trends, (collectively, Millennial Companies), as defined by the index provider. The millennial generation refers to the demographic in the U.S. with birth years ranging from 1980 to 2000.