ProShares Long Online/Short Stores ETF (CLIX)

Overview

The ProShares Long Online/Short Stores ETF (CLIX) seeks investment results, before fees and expenses, that correspond to the performance of the ProShares Online/Brick-and-Mortar Retail Index. It aims to capitalize on the shift from traditional brick-and-mortar retail to online retail by taking a long position in online retailers and a short position in physical retail stores.

Reputation and Reliability

ProShares is a well-known issuer with a strong reputation for providing innovative and leveraged ETFs.

Management Expertise

ProShares has experienced portfolio managers specializing in alternative strategies.

Goal

To seek investment results, before fees and expenses, that correspond to the performance of the ProShares Online/Brick-and-Mortar Retail Index.

Investment Approach and Strategy

Strategy: The ETF employs a long/short strategy, investing in online retailers while simultaneously shorting brick-and-mortar stores.

Composition The ETF primarily holds equity securities, with a long position in online retailers and a short position in brick-and-mortar retailers through derivatives and direct holdings.

Market Share: CLIX's market share within the retail ETF space is relatively small, as it is a niche product with a specific strategy.

Total Net Assets (AUM): 39640000

Key Competitors

• SPDR S&P Retail ETF (XRT)
• Amplify Online Retail ETF (IBUY)
• VanEck Retail ETF (RTH)

Competitive Landscape

The competitive landscape is dominated by broader retail ETFs like XRT, RTH, and IBUY. CLIX differentiates itself with its long/short strategy, which can be advantageous in specific market conditions. CLIX's competitive edge lies in its targeted exposure to the online vs. brick-and-mortar retail dynamic, but it is also riskier and more volatile than broad retail ETFs.

Historical Performance: Historical performance can vary significantly depending on market conditions and the relative performance of online versus brick-and-mortar retailers. This should be looked up at a recent date before publishing.

Benchmark Comparison: The ETF's performance should be compared to a custom benchmark that reflects the performance of online retailers minus the performance of brick-and-mortar retailers. This information needs to be updated with recent market data.

Expense Ratio: 0.65

Average Trading Volume

The average trading volume of CLIX can vary, but is generally moderate, and should be consulted at time of publishing for real-time info.

Bid-Ask Spread

The bid-ask spread of CLIX is typically wider than more liquid ETFs due to its niche strategy and lower trading volume.

Market Environment Factors

The ETF is heavily influenced by consumer spending trends, e-commerce growth rates, interest rate changes, and overall economic conditions.

Growth Trajectory

The growth trajectory depends on the continued shift towards online retail and the challenges faced by traditional brick-and-mortar stores. Changes to the holdings will be reflected in the holdings details page on the provideru2019s website.

Competitive Edge

CLIX's competitive advantage lies in its unique long/short strategy, designed to profit from the online vs. brick-and-mortar retail dynamic. This targeted approach allows investors to express a specific view on the retail landscape. The ETF can provide diversification benefits by potentially performing well when traditional retailers are struggling. This can be a valuable tool for investors looking to hedge their exposure to the retail sector.

Volatility

CLIX is expected to exhibit higher volatility than broad retail ETFs due to its long/short strategy.

Market Risk

The ETF is subject to market risk, particularly related to the retail sector, changes in consumer preferences, and the performance of individual companies within the online and brick-and-mortar retail segments.

Ideal Investor Profile

The ideal investor is someone with a strong understanding of the retail sector and a view on the relative performance of online vs. brick-and-mortar retailers. Investors should be comfortable with higher volatility and the use of a long/short strategy.

Market Risk

CLIX may be more suitable for active traders or those seeking a tactical allocation to the retail sector, rather than long-term passive investors.

The ProShares Long Online/Short Stores ETF (CLIX) offers a targeted approach to investing in the retail sector by capitalizing on the growth of online retail and the challenges faced by traditional brick-and-mortar stores. Its long/short strategy makes it a unique option, but also introduces higher volatility and complexity. CLIX is best suited for investors with a specific view on the retail landscape and a higher risk tolerance. While innovative, the ETF's performance heavily relies on the continued success of online retail relative to physical stores and the AUM is very low. Investors should carefully consider their investment objectives and risk tolerance before investing in CLIX.

• XRT
• IBUY
• RTH
• RETL
• FTXD

Data Sources:

• ProShares Website
• ETF.com
• Morningstar

Disclaimers:

The data and analysis provided are for informational purposes only and should not be considered investment advice. Past performance is not indicative of future results. Please consult with a qualified financial advisor before making any investment decisions.